Julie McConnachie

General Manager/Transformation Specialist


Ive always had a successful approach to my careers. Previous to my time with DMC I was very successful in the financial industry.

I was one of the youngest branch managers for the Bank of Scotland and also won UK branch manager of the year beating all of the high street branches with only 3 colleagues and a huge amount of drive.

I admit that being overweight was a real issue for me. I spent years moving from diet club to diet club and sporadically joining gyms but never sticking to it.

Diets would work until they didn’t and then I would put all the weight I’d lost and more back on.This became the cycle of yo-yo dieting I endured for many years.

Weighing in at 14 stone and barely fitting into my size 18 clothes, I was really sad and upset, I fronted it well but inside I just knew I had to do something about it.

When I discovered DMC Fitness after a google search I finally found a training program that was tailored specifically to me.

With the right motivation and coaching, I believed for the first time in my life that my goals could be achieved.

With an increased determination I attacked the challenges with the same ambition drive and determination that fueled my career and my transformation had begun.

After achieving my fitness and body shape goals, I was honoured to be invited to become a member of the DMC Fitness Crew.

I gained my first professional qualification in Feb of 2009 and became the first female IKFF (Internation kettlebell and Fitness Federation) Certified Kettlebell Teacher in Glasgow, I was truly inspired and have gone from strength to strength.

I now hold a Level 2 Fitness and Movement Dynamics Specialist qualification with the IKFF and Level 1 Training for Warrior’s as well.

Shedding 4.5 stones and wearing size 8 clothes even after having two beautiful kids, I now believe anything is possible for me which is a far cry from the insecure and unhappy woman I used to be.

As deep as this statement is I’ve learned to love who I am and my body as a whole and well that’s priceless. In my role as a coach, I guide my clients on similar journeys.

Fitness is so much more than a number on the scale. It’s about physical, mental and emotional fitness, it’s about Strength for Life

The clients I’m interested in coaching are complete beginners, male and female, who like me want to change and embrace the transformational benefits that fitness training and healthy living can produce.

I’m proud to have achieved some amazing transformations.

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Julie’s Fact File

Industry experience

  • Training under DMC since 2008
  • Coaching and managing DMC Fitness since 2011

Relevant Qualifications

  • Level 2 Fitness and Movement Dynamics Specialist IKFF
  • Level 1 Certified Kettlebell Teacher  IKFF
  • Training For Warriors Level 1 Martin Rooney
  • Fully first aid trained

Sporting achievements

  • Girevoy (kettlebell) Sport athlete in the biathlon (16kg category) competing nationally and internationally and winning various amateur titles in Scotland and Wales. Represented Scotland at IKFF Nationals Detroit USA
  • Completed the London Marathon 2014 raising funds for Muscular Dystrophy

Hobbies, interests & passions

My first passion in life is being a mum and loving my children closely followed by my daily fitness training, then it’s being a loyal wife effective business partner and a great manager.

I love food and eating out. I and Davie always look forward to an enjoyable meal out with a few cocktails.

Family holidays are a great reward for hard work and we regularly visit Spain and Turkey to repair, relax and rejuvenate. I love to see Davie relax and switch off and this always makes me feel happy he’s my best friend and soulmate and relaxing with him and enjoy the fruits of our labour is a special part of my life.

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